Inside IPL sponsorship

Info :-
     
      Indian premier league (IPL) is a twenty20 cricket tournament where different franchise teams participate for the title . the tournament started in 2008 and from then it usually take place every year in the month of april - june . it is currently supervised by BCCI vice president Ranjib- Biswal who serves as the league's chairman and commisioner .

IPL is the most watched twenty-20 cricket league in the world and is also known for its commercial   success . during the sixth IPL season (2013) its brand value was estimated to be around US$3.03 billion and 
thats around 3,000000000 Rs. (ind. currency) or 
300 Crore rs. (wooooohh    That's a huge amount !!)

Big Achievements :-
Live rights to the event are syndicated around the globe , and in 2010 , the IPL became the first sporting event to be broadcast live on youtube . it is currently sponsored by pepsi and thus officialy known as pepsi indian premiere league . and it is largely viewed as "richest" tournament in world cricket .

Until 2012 , the Indian Premiere League was sponsored by Dlf after they paid $50 million for the five year sponsorship . 
Pepsi took over the contract  for the 2013 IPL after paying close to "4 billion" rupees for the 5year contract . in 2008 sony paid #1 billion for the   broadcasting rights over a ten year period . the ipl is watched  across the world and made history by becoming the first sporting event to be broadcast ive on Youtube .
 


 

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